How can we help you?

 

Content Strategy

Let Smart Marketer's Ally (SMA) help you develop and formalize a content strategy customized to your company's objectives and your customers' buying process. You'll get clarity about exactly what content you need to deliver - plus when, how and through which channels - ultimately gaining the roadmap to effectively move your prospects from awareness to consideration to decision.

You can rely on SMA to help you:

  • Develop a lead-generating content strategy

  • Create buyer personas and messaging platforms

  • Map your customer journey

  • Conduct content audits and gap analyses

  • Create a sustainable content calendar

  • Identify key performance metrics to measure success

 

Content Creation

You can rely on SMA's expert team to research, write, design and produce a host of content assets, including white papers, case studies, blogs, product brochures, videos, email campaigns, landing pages and more.

Whether enlisting us to provide turnkey content creation or augment your current team's capabilities, you can trust us to tell your story and produce work that's accurate, educational and engaging. You can even feel confident putting us in front of your most technical subject matter experts and valued customers.

Let SMA help you:

  • Write and produce lead-generating content

  • Produce better eBooks, blogs, email campaigns, videos and case studies

  • Grow your blog readership

  • Engage and educate your audience

  • Establish your authority and thought leadership

 

“Julie and her team are not only phenomenal tech writers, but great content coordinators with a full set of content and creative skills. I highly recommend SMA for short to long form content.”
— Matt Klassen, VP of Product Marketing, Cherwell
“Julie and her team can get traction very quickly, simplify a complicated message, and crank out the work that needs to be done. SMA is a terrific resource for any organization looking for expert help in marketing.”
— Mike McCall, Vice President, Medical Simulation Corp.