You've probably heard that it's important to choose a niche - or specialized focus - for your business. But you may be struggling to identify just one core focus area. Or maybe you're afraid you'll choose the wrong one.
If you're unsure how to choose your niche - or why it's a good idea - this 16-minute video will show you:
- how your niche helps you stand out from competitors
- why a niche will simplify your marketing - and save you money
- the three questions that will lead you to your ideal niche